{% extends "admin/change_list.html" %}
{% block content %}
    <p>
Each lead added to the system must have a role, so we know why there in the database.
Roles should be FEW and SIMPLE.  We want to know if someone is a potential customer,
some kind of agent, a member of staff and so on.
    </p>
    <p>
To profile and segment customers in more detail, use tags.  For example, a hotel
with restaurant can easily be tagged with both 'dining' and 'accommodation', to get
emails affecting both.
    <p>
    <br/>
    {{ block.super }}
{% endblock %}